Matomo (formerly Piwik)

Image: Kévin Subileau

Installation & Maintenance

1. Matomo Requirements
   1. Required Configuration to Run Matomo
   2. Recommended Configuration
   3. MySQL User requirements
   4. Recommended Web Hosts
2. Matomo Installation & Optimization
   1. Get Matomo Up and Running
   2. Optimize & Secure Matomo
   3. Maintain Matomo
3. Installing Matomo
   1. Getting Started
   2. Start the Installation
   3. The 5-minute Matomo Installation
   4. Configuring Matomo
   5. Medium and High-Traffic Websites: Setup an automated task (cron) to process reports
4. Matomo Integration
   1. Integrate Matomo with your CMS, Ecommerce Software, and More
   2. Export your data: Analytics Widgets
   3. Analytics API: fetch your data, integrate users, websites and more
   4. Customize Matomo
5. Optimize and Scale Matomo
   1. What infrastructure do I need to run Matomo?
   2. Configure Matomo for speed
   3. Get Professional Support
   4. Move your Matomo to the Cloud
6. Managing your database’s size
   1. Deleting old unprocessed data
   2. Deleting old reports
   3. Manually triggering a data purge
   4. Viewing reports about how your Matomo database size is used
7. Update Matomo
   1. The One-Click Matomo Update
   2. The Manual Three-Step Update
   3. Database Upgrade for High Traffic Matomo Servers
   4. Need help to update your Matomo to the latest version?
   5. Troubleshooting

Configuration

1. Data Limits – No Limits
2. Manage Websites
   1. Add a Website
   2. Update and Delete Websites
   3. Track Subdomains & Multiple Domain Names
   4. All Websites Dashboard
3. Manage Users
   1. Create Users
   2. Manage User Access to Websites
   3. Manage Super Users
   4. Advanced User Management
4. Manage Email Reports
   1. Create and schedule a report
   2. Downloading and sending your custom reports by email
   3. Sending Scheduled reports on Time
   4. Send your key metrics as SMS text message
5. Geo Locate your visitors
   1. Enabling Accurate Visitors Geolocation in Matomo Analytics
   2. Reports: Continent, Country, Region, City & Provider
   3. Maintaining GeoIP Databases
   4. Details & Resources
6. How to Set up Auto-Archiving of Your Reports
   1. Linux/Unix: How to Set up a Crontab to Automatically Archive the Reports.
   2. Windows: How to Set up Auto-Archiving Using Windows Scheduler
   3. CPanel: How to Set up the Cron Script Using CPanel
   4. Web Cron When Your Web Host Does Not Support Cron Tasks
   5. Important Tips for Medium to High Traffic Websites
   6. More Information About Matomo Archiving
   7. Help for core:archive command
7. Matomo Analytics API
8. Tracking API
   1. Javascript client for Tracking API
   2. Tracking API Clients
   3. Tracking API Reference
   4. Use case: Tracking data using the php client
   5. More information
9. How to use Log Analytics tool
   1. Requirements
   2. Differences using Log Analytics VS using Javascript client
   3. How to: run the Log File analysis script with default options
   4. How to: import more data including bots, static files, and HTTP errors tracking
   5. How to: exclude some particular log lines
   6. Frequently Asked Questions
10. Configure Privacy Settings in Matomo
    1. Step 1) Automatically Anonymize Visitor IPs
    2. Step 2) Delete Old Visitors Logs
    3. Step 3) Include a Web Analytics Opt-Out Feature on Your Site (Using an iFrame)
    4. Step 4) Respect DoNotTrack preference
    5. Step 5) Create a Privacy Policy page on your website(s)
    6. Step 6) Optional Privacy Preferences
11. How to configure Matomo for security
    1. Tips that will help you keep your Matomo secure
    2. List of best practices for the professional Matomo administrator
12. How to configure Matomo for speed
13. Include & Customize Matomo for your Project
    1. config/config.ini.php: The Matomo Config File
    2. bootstrap.php: Execute Custom Code Before Matomo Runs
    3. Load Matomo PHP classes and Call the API in PHP
    4. php.ini and .htaccess notes
    5. Use a custom plugin, or build your own
14. Embedding Matomo Reports in Other Websites or Apps
    1. Change User Permissions
    2. Embed a Matomo report in a HTML page
    3. Embed the Matomo dashboard in a HTML page
    4. Embed the full Matomo app anywhere
    5. Embed a static image graph of your analytics data
    6. Customising the widgets
    7. Using the Reporting HTTP APIs to request any report data or raw data
    8. Making Matomo reports data publicly available

Analytics Features

1. A Tour of Matomo
   1. Matomo Overview
   2. Select a Date Range
   3. A Look at a Matomo Report
   4. Dashboard & Widgets
   5. Creating and customizing a new Dashboard
   6. Graphs (Data Visualization)
   7. Inline help
   8. Flattening reports
   9. Detailed historical report about any data point
   10. Applying Custom Segments to filter Visitors
   11. Videos Showing the Power of Matomo!
2. Track Goals and Measure Conversions
   1. What is a Goal in Matomo?
   2. Examples of Useful Goals
   3. Create a Goal
   4. Goal Overview Report
   5. Goal Detailed Report
   6. Report Analysis: What are the Top Converting Segments?
   7. Conversion Funnel Analysis
   8. Attribution Models
3. Ecommerce Analytics
   1. Enable Ecommerce Tracking
   2. Using a Matomo plugin for your Ecommerce Software
   3. Ecommerce Analytics reports
   4. Ecommerce tracking
   5. Advanced Ecommerce Statistics API
4. Row Evolution – View and compare historical data
   1. Accessing the Row Evolution Report
   2. Navigating the Row Evolution Report
   3. Comparing multiple row evolutions
   4. Recording your insights
5. Segmentation – Compare segments of visitors
   1. Creating a segment in Matomo
   2. Switching between segments
   3. Removing segments
   4. Using segments in e-mail reports
   5. Useful segments you can create
   6. Determining what to segment
   7. Segments API Reference
6. Event Tracking
   1. Anatomy of Events
   2. Viewing Events Reports
   3. Tracking Events
   4. Requesting Events report data
   5. Other interactions
7. Content Tracking
   1. Viewing Content Tracking reports
   2. Requesting Content Tracking report data
   3. Tracking Content
8. Site Search Tracking and Reporting
   1. Enable Site Search Tracking for your Website
   2. Tracking Site Search Keywords
   3. Tracking No Result Search Keywords
   4. Site Search Analytics Reports
   5. View the Detailed Searches for each Visitor
   6. Number of searches and keywords over time
   7. Understand How Site Search is Used to Find other Pages on your Site
9. Visitors Maps – World, region, city
   1. World Map showing Visits on forum.matomo.org by Country
   2. Visitor Map showing Visits by Region
   3. Map showing visits by City
   4. How to change the metric being plotted on the Map?
   5. World Map Widget
   6. Troubleshooting
10. Real Time Visitor World Map
    1. Example of the World map showing Visitors
    2. Discover the power of the Visitors Map!
    3. Visitor Maps Widget
    4. About the maps
11. Real Time Analytics
    1. The Real Time Live! Widget
    2. Visitor Log
    3. Visitor Profile
    4. Real Time Analytics API
    5. About Visitors’ Privacy
12. The Visitor Profile
    1. Launching the Visitor Profile
    2. Visitor Profile report
    3. Feature Overview
    4. Advanced Uses
    5. Developer API
    6. Summary
13. Site speed and Page speed
    1. Overall Website Speed
    2. Individual Page Generation Speed
    3. Making sure your website stays fast
    4. Tracking page speed with each visit
14. Transitions – Analyze the previous and following actions of your visitors for each page
    1. How to Open the Transitions Report for a Page?
    2. Understanding the Page Transitions Report
    3. Using & Interacting with the Transitions Report
    4. Conclusion
    5. Resources
15. Page Overlay – Visitors Click Map
    1. How to Open Page Overlay for a Page?
    2. Understanding the User Interface
    3. Conclusion
    4. Page Overlay Troubleshooting
16. Custom Variables Analytics
    1. What is  a Custom Variable?
    2. When not to use Custom Variables?
    3. Tracking a Custom Variable
    4. Custom Variable Reporting
    5. Custom Variables in the Visitor Log
    6. Usage of your Custom Variables slots
    7. Data Limits for Custom Variables
    8. References
17. Custom Dimensions
    1. What is a Custom Dimension?
    2. Custom Dimension Reporting
    3. Installing Custom Dimensions
    4. Creating Custom Dimensions
    5. Tracking a Custom Dimension
    6. Managing Custom Dimensions
    7. Segmenting a Custom Dimension by Action type
    8. Data Limits for Custom Dimensions
    9. Learn more
18. User ID
    1. About User ID
    2. Implementing User ID
    3. User ID report
    4. Benefits of User ID
    5. How requests with a User ID are tracked
    6. Resources
19. Annotating your data
    1. Why would I want to create annotations?
    2. Creating and editing annotations
    3. The Annotations API
20. Tracking Marketing Campaigns
    1. Analytics Campaign Tracking
    2. Tracking Campaigns using URL Parameters
    3. Campaign URL Generator
    4. Goals & Ecommerce Campaign Attribution
    5. Attribution data is saved in a first party cookie
    6. FAQ: Tracking campaigns
    7. Tracking more than two campaign dimensions
    8. Tracking Paid Search Ads
21. URL Builder – Marketing Campaign Tracking
22. Help resources
    1. User guides
    2. Glossary
    3. Frequently Asked Questions
    4. Developer guides
    5. User Training
    6. Custom development
    7. Free support
    8. Enterprise support subscriptions

Analytics features (Premium)

1. Funnels
   1. Viewing Funnel Reports
   2. Managing your Funnels
   3. FAQ
2. Session Recordings
   1. Viewing Session Recordings
   2. Managing your Session Recordings
   3. Tracking session recordings
   4. FAQ
3. Media Analytics
   1. Viewing Media Analytics Reports
   2. Tracking Videos & Audio
   3. FAQ
4. Heatmaps
   1. Viewing Heatmaps
   2. Managing your Heatmaps
   3. Tracking heatmaps
   4. FAQ
5. A/B Testing
   1. Viewing Experiment Reports
   2. Managing your Experiments
   3. Embedding / Tracking an experiment
   4. FAQ
6. Custom Reports
   1. Viewing Custom Reports
   2. Managing Custom Reports
   3. FAQ
7. Form Analytics
   1. Viewing Form Reports
   2. Managing your Forms
   3. Tracking your online and web forms
   4. FAQ
8. Roll-Up Reporting
   1. When to use a Roll-Up site
   2. Managing Roll-Ups
   3. Viewing reports of Roll-Ups
9. Search Engine Keywords Performance
   1. Viewing Search Keywords Reports
   2. Viewing Search Bots Crawl Overview reports
   3. How to import Google Search keywords in Matomo
   4. How to import Bing and Yahoo! search keywords into Matomo?
   5. FAQ
10. Users Flow
    1. Viewing the Users Flow visualization
    2. Viewing the most popular paths and visitor engagement
    3. Applying segments
11. Multi Channel Conversion Attribution
    1. Viewing the Multi Channel Conversion Attribution Report
    2. List of Multi-Channel Attribution Models
    3. Managing Multi Attribution
    4. FAQ
12. Login with SAML Authentication
    1. Installation
    2. SAML plugin settings
    3. Debugging
    4. How does SAML plugin for Matomo work?
    5. Security Considerations

Videos

1. [Video] Welcome to Matomo Analytics
2. [Video] How to Install Matomo Analytics Video
3. [Video] Learn all about Matomo’s Analytics Features
4. [Video] How to Configure Settings in Matomo Analytics
5. [Video] Learn about your Visitors
6. [Video] Referrers Reports
7. [Video] Actions Reports
8. [Video] Tracking Goals
9. [Video] Email and SMS Reports